Long gone are the days when men considered the use of cosmetics and perfumes a privilege of women and scorned those representatives of their sex who took some time to take care of themselves. A modern man sometimes devotes as much time to his appearance as a woman. Business and self-confident men understand that appearance, image is an important component of success, and smell is an important place in a person's image. An expensive and high-quality perfume is a sign of respectability and style no less than a good suit, an expensive watch or a nice car.
But of course now men's perfumery is not only the privilege of wealthy people. Any woman believes that a man should smell good and manly. But what is meant by a masculine scent? According to a survey conducted among several hundred women from different countries, of different social status, age and profession, women want their companions to smell:
An expensive perfume, as it speaks of a man's high status and the stability he can give.
With sea aromas, which awakens in a woman romantic dreams about the brave conquerors of the seas - pirates, or maybe about her captain Green, who will sooner or later appear in the life of every woman on a ship under scarlet sails.
Forest scents that give out a strong, strong, confident and noble man, whom you can always rely on.
Tobacco, mostly expensive, since this very smell is associated with masculinity and brutality, gives a certain shade of mystery and severity.
Expensive alcohol - wine, brandy, whiskey, but certainly not vodka or beer, since the smells of expensive alcohol, as well as the smells of expensive perfume, testify to the high status of a man, and also create an aura of bohemianism and creativity.
Also, women called the smells of leather, cleanliness, and even gasoline.
Perfumers, creating fragrances for men for a long time, take into account these wishes of women, including notes of tobacco, expensive alcoholic beverages, fresh citruses, woody and marine notes, leather and expensive spices in men's scents.
At the moment, the choice of fragrances for men is huge, the perfume industry offers various scents that can be divided into several main groups.
Woody men's fragrances
Mysterious and mystical, noble, courageous and attractive woody aromas are able to give their owner and those around him a feeling of reliability, strength, exclusivity and superiority. Woody aromas - noble, powerful, elegant; basic notes in male woody perfumery: cedar, personifying power, authority and strength; noble and mysterious sandalwood; invigorating and energetic cypress; tart and fresh vetiver.
Niche perfumery offers a large selection of woody fragrances for men, for example, an elegant and masculine fragrance for the stronger sex with a strong character and unyielding will - FildeSoie from a niche brand L’ AtelierBoheme... This woody scent with hints of leather and spice contains a noble trio of sandalwood, cedar and patchouli at the center of its composition, surrounded by notes of basil, clary sage and musk. Also in the category of woody aromas are the aroma penetrating with the freshness of the cold forest. Arboretum from LePrinceJardinier; classic and at the same time very modern perfume Lippizan from ParfumsdeMarly; luxurious and noble Sandalo from LorenzoVilloresi and etc.
Aromatic fragrances
These aromas have a tart, austere, elegant and sophisticated character. Despite the fact that the beginning of this category was laid by the feminine fragrance FougereRoyale, fougere scents are classified as classic masculine ones, emphasizing good taste and decisiveness, self-confidence of their owner. Examples of men's niche fragrances belonging to the fougere group are the fragrance like a fresh spring rain. Derring- do from Ineke; soft and sensual, yet very masculine fragrance FougereBengale from Parfumd’ Empire; fresh and tart aroma Yerbamate from LorenzoVilloresi; mysterious TerreDeSarment from Frapin; modern and sophisticated scent L’ EauduPrinceJardinier from LePrinceJardinier; classic fresh perfume LavandaNobile from Nobile 1942 and many others.
Oriental flavors
These are real masterpieces: luxuriously played combinations of expensive ingredients - resins, woods, spices, creating mystical and sensual scents, allowing every man to feel like a sultan, sheikh or oriental padishah, the owner of a seraglio with beautiful concubines and odalisques. Oriental fragrances have recently penetrated into men's perfumery, for a long time they were considered the classic representatives of perfumery for beautiful seductresses and seducers, however, at present, oriental notes, which necessarily include musk, amber, vanilla, and benzoin gum, are firmly entrenched in men's perfumery. The reference oriental fragrances are luxurious creations from the Omani brand. Amouage, creating paired fragrances for strong and courageous men and their delightful companions, but other brands also have oriental fragrances for men in their collections: MartineMicallef offers a very sensual, sophisticated and intense yet infinitely elegant fragrance AoudHomme; exquisite spicy aroma CaravelleEpiceefromFrapin; warming and sexy men's perfume DarleyfromParfumsdeMarly etc.
Citrus flavors
Citrus notes are often used in men's perfumery, as they have a fresh, invigorating, athletic and slightly tart character that conveys the energy and speed of the men wearing them. Such fragrances are intended for young active and purposeful men, as well as for travel and adventure lovers. A masculine perfume is built on the combination of freshness and solar energy of citrus and bergamot, the nobility and severity of woody notes, the attractiveness of marine accents. BeauGosse, created by brand Fragonard. His name - "Handsome”Says that it was created for men who like to draw attention to themselves. It also includes a perfume full of valor and nobility. EaudeGloirefromParfumd’ Empire; energetic perfume AcquadiSiciliafromSantaMariaNovella; woody citrus aroma Cedre (NC) fromFragonard; a perfume that embodies independence and individuality ConcertofromFragonard; an aroma filled with the spirit of adventure and adrenaline MPH (MilesPerHour) fromWashingtonTremlett and many others.
It should also be noted that the first perfume intended exclusively for men, which gave the name to a whole category in men's perfumery - EaudeCologne- the famous Cologne water, was precisely a citrus aroma created back in the distant 17th century.
They penetrate into men's perfumery and fragrances, which were previously considered predominantly female. For example, it is generally accepted that chypre fragrances are masculine, but this is a mistake. The very first chypre fragrances were created as feminine, and now these notes, borrowed for a while for men's perfumery, are returning to perfume for women. And vice versa - floral fragrances have always been considered feminine, since it is very difficult to imagine a man smelling of rose, jasmine or iris. But nevertheless, floral scents also penetrate into men's perfumery, though only as an addition to woody or citrus accords. A classic example of the use of floral notes in a masculine fragrance is the elegant perfume Chevalierd’ Orsay from the famous perfume house famous for its classic traditions, D’ Orsay... In this fragrance, floral notes are combined with citrus and woody - spicy components to create an unexpectedly sophisticated and masculine bouquet.
Olya Likhacheva
Beauty is like a precious stone: the simpler it is, the more precious :)
Content
There are two main conditions in the production of exclusive fragrances - the inspiration of the perfumer and natural ingredients. To avoid confusion, you should know: selective perfumery - that these are niche fragrances, perfumes that are produced in limited editions. For their creation, rare plants, tree resin, aromatic oils are used.
What does selective or niche perfumery mean?
What is niche perfumery and what is selective perfumery? Niche cosmetics is a term used to define rare types of perfume. Selective is a perfumery fragrance that belongs to "niche cosmetics". Selective perfumes have occupied a certain niche or cell, hence the conclusion: selective perfumery is a part of a niche.
What is different from the rest
To easily distinguish a selective perfume from another, you need to know which groups it is divided into:
Massmarket - perfume of a low price category. Such aromas quickly disappear, without having time to open up. Sold in markets, supermarkets, hardware stores.
Luxury perfumery - eau de parfum, perfumes of famous fashion houses, brands. They are distinguished by an extensive number of advertisements with the participation of popular personalities. A wide range of fragrances, last up to 24 hours, the price category varies. This perfume is a wide production with the use of synthetic products.
Selective perfumery is a product of a creative process using rare plants and natural ingredients. Such aromas on each person "sound" in their own way, last from 24 hours to two days. They differ in limited edition, distribution points around the world no more than 500. They use ordinary glass or original bottles with precious metals, stones and leather. At the same time, the price of some fragrances is not higher than luxury perfumes. The cost of such an exclusive bottle can go up to several hundred thousand dollars.
Features of selective perfumery
Even if we take into account all the advantages, uniqueness, selective perfumery - the perfume is “not for everyone”. The point is that they can seem specific, even harsh. Apart from that, they are mostly unisex fragrances. A niche perfume on a man reveals more tart notes, on a woman's body - softer, more delicate, sensual. These perfumes change the look at the world of perfume, after using them you don't want to return to the familiar world of smells. The sound of the scent depends on body temperature, weather and even a person's mood.
Selective perfume brands
Niche perfumes are increasingly attracting the attention of people, especially women. Every year new selective brands appear, new names sound. Not so much because it is profitable, but because it is something creatively new. The desire to expand the boundaries, surprise the world, to speak out pushes more and more talents to try themselves in the world of exclusive perfumery. Someone remains a sensual romantic, and someone becomes an innovator.
Serge lutens
The Serge Lutens brand is distinguished by its originality and great taste. Serge Lutens, the founder of the brand, is an authority in the perfumery circles, and the brand itself is one of the most popular. One of the first Serge Lutens fragrances, the floral Sa Majeste La Rose conquers with the essence of a delicate rose paired with sweet honey, light notes of smoke and wood. The composition is complemented by musk and cloves. Fille en Aiguiles perfume is created on the basis of pine needles and incense in combination with laurel leaves and fruits. This perfume opens best in late autumn or winter.
Tom ford
The former creative director of Gucci has partnered with Estée Lauder on two lines of cosmetics. Today the name Tom Ford is very popular. He received recognition not only for the collection of clothes, but also for the creation of an exclusive perfume. The brand's lineup includes over 30 fragrances for women, men and unisex. Each of them has luxury and sophistication.
Orchid Soleil or Solar Orchid is a women's perfume. The combination of orchid, red lily, tuberose, pink pepper and whipped cream will conquer the delicate nature. The bouquet opens from brighter to more delicate oriental. Tom Ford Noir is presented for men - the base consists of patchouli, civet and vetiver. Add bergamot, cumin, violet, nutmeg and pink pepper to these for an incredibly elegant and mysterious scent.
Etat Libre d'Orange
The translation of this brand sounds like "Land of the Free Oranges". The founder of the brand, Etienne de Swardt, has a truly rich imagination. Knows how to emphasize the exclusivity of aromas. With his spirits, he seeks to awaken sexuality, to reveal the secret, to give freedom to hidden desires. He uses rare perfume combinations. The smell of sweat, blood, semen are common ingredients in these selective perfumes. "Enchanting secretions", "Palace whore", "Virgin and Toreador", only with its shocking names this exclusive brand arouses interest.
"Enchanting Secretions" refers to a woody scent. It is based on coconut, lily of the valley, apricot and lilac. The composition is added with accords of iodine, aromas of blood, iris and sandalwood. A truly enchanting, bewitching perfume. "Virgins and Toreador" is an amazing combination of soft, sweet notes with brutal ones. Musk, tuberose, patchouli, bergamot and vetiver fit perfectly in one bottle.
Escentric molecules
All of Geza Shon's perfumes are based on the Iso E Super molecule, which is obtained from accords of musk, amber, oriental flowers and wood. Escentric 01 consists of Iso E Super, pink pepper, lime, mastic resin. Muscat and woody notes of the bouquet give a special warmth. Molecule 01 is a mono-fragrance consisting of one component, the very same Iso E Super molecule. It has a pheromone effect. Perfume sometimes attracts with its mysteriousness, then repels with its harshness.
Montale
The French selective perfumery brand Montale stands out for its love of exclusive fragrances. Founder Pierre Montal created perfumes for Arab sheikhs. The products of the French brand Montale are unique, their base consists of a mixture of aromatic oils, and the proportion of alcohol is minimal. They are distinguished by their resilience, enchanting sense of romance and magic.
For the feminine nature, Montale offers the Crystal Flowers fragrance. Delicate floral scent of the East combines lily of the valley, rose, tangerine and musk. Chocolate Greedy with notes of chocolate, vanilla, coconut, orange peel is perfect for lovers of sweets. The combination of plum, orange, geranium and rose, presented in Dark Purple, will captivate daring, extraordinary ladies.
CnR Create
Astrologer Robert Boehm came up with the idea to combine the signs of the zodiac with perfume. 24 fragrances, two for each zodiac sign, for men and women. For example, Aries for Men smells like trees: pine and cedar. Diluted with jasmine, geranium, blue mint. The character of the spirits corresponds to the strong, assertive, tactful Aries. For an emotional Virgo, a floral aroma of white flowers, vanilla, pear, bergamot, clove, cinnamon is presented.
Comme des garsons
Rei Kawakubo is a famous designer, founder of a Japanese perfumery brand. This laboratory has created not only luxury fragrances "Comme des Garçons", "Odeur 53", "Champaca", but also six lines of selective perfume:
- Sherbet, "edible" smells;
- Leaves, dedicated to lilies, mint, tea;
- Red, dedicated to the color red;
- Incense dedicated to religion
- Colonge, three eighteenth-century colognes;
- synthetic line.
Among the floral fragrances, Comme des Garcons Series 2 Red is presented: Rose with combinations of rose, raspberry, pink pepper, paprika, blueberry. Such a romantic bouquet will conquer refined natures. "Series 5 Sherbet: Peppermint" with mint and cardamom in the base is suitable for lovers of spicy perfume. For men presented by des Garcons Comme De Garsons 2 Man. This perfume based on nutmeg, mahogany, leather will add a zest to the image of a confident man who loves to be the center of attention.
Amouage
The Amouage perfume brand possesses exclusive, unique, inimitable aromas. The perfumery of the Arab country is one of the most expensive and distinguished by its luxury. For her, they use rare components that grow in Oman and are prohibited for export. The price of such perfume compositions starts from 10,000 rubles.
Amouage Ciel is a feminine fragrance presented in a crystal bottle. Violet, peach, rose, jasmine, cedar, sandalwood flowers for charming, true women. Epic of Woman perfume will complement the look for a romantic evening. Floral bouquet of rose, geranium, jasmine combined with spices - caraway seeds, cinnamon. Oriental sweets, sandalwood, vanilla will add tenderness and mystery to the image.
Most Popular Selective Perfumes
Selective fragrances are gaining popularity, finding a place in the hearts of the sophisticated. Among them there is a wide selection of perfumes for men and women, but unisex remains the most popular. Montale, Amouge, Etat Libre d'Orange occupy the first lines among the famous brands of niche perfume. This proves the exclusivity of the fragrances. Among them are Montale Chocolate Greedy, Serge Lutens Daim Blond.
The main misconception regarding elite niche perfumery is the high price. There are brands, exclusive fragrances that are available to everyone; you can buy such perfumes at points of sale. In Moscow, there are such stores in the Prestige M shopping center and in the Central Department Store, in St. Petersburg in the Raduga shopping and entertainment center. These same stores offer online shopping. In addition to points of sale, there are online stores where you can order an exclusive perfume online with home delivery.
Among the variety of online stores, it is difficult to choose the one that offers a quality product. Pay attention to prices. A fake will always be cheap relative to the original. Before buying online, it is better to first get acquainted with the scent live, so as not to be mistaken with the choice of your selective brand and choose your scent.
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Selective perfumery - what is it: niche fragrances and brands
Exclusive and exquisite, it is quite rare and inaccessible to every user. To understand the peculiarities of niche perfumery, let's go back to the recent past.
Even in the last century, only powerful people with a high level of income could use perfumes. However, as industrial production began to develop, goods became widely available, and perfumery became much cheaper. In the 60s of the 20th century, almost everyone could afford it, and by the 90s, marketing representatives have put a lot of effort into advertising that will direct the buyer and push him to buy exactly the products of this manufacturer.
There was a situation where supply exceeded demand, so the perfumers had to work for the consumer. In connection with these events, perfumery houses began to publish not just perfumes, but a product that would fully satisfy the wishes of people. True creators, so to speak, went underground, and their products remained called niche perfumery.
Niche product features
Moscow stores offer a wide range of selective perfumes, and as we have already said, its main differences from consumer goods are in a special aroma, the use of high-quality raw materials, the absence of promotions and offers, atypical places of sale for this type of product.
The scent is one of the main differences in niche perfumery. The main goal of a luxury or consumer goods product is to create an attractive wrapper and appease the consumer, and the creators of selective brands don't even think about it. This type of perfume can be incredibly beautiful in appearance, and it can be not only attractive, but also repulsive.
Interesting!If you imagine notes that include wet tobacco, molasses and gum, you cannot even imagine what the final result will be.
Nevertheless, manufacturers of the selective class of products manage to make real masterpieces that are appreciated by consumers.
Reviews from people who have already used such products are very different, because the same composition is different for different people. For example, in one group it will cause bewilderment and misunderstanding, in another - a neutral attitude, in a third - admiration.
Main ingredients
Traditionally, manufacturers of ordinary cosmetics strive to reduce the cost of the product, but real perfumers do not even think about it.
Each ingredient involved in the production of perfumery, like wine, has its own characteristics, the quality of the final result depends on the place of their collection and on the time frame. So, ideal for making perfume, orange tree flowers are collected in Africa - Morocco. It is each element of raw material that determines the price of the future masterpiece. Some types of selective perfumery are sold in a certain limit due to the fact that certain components are not available.
Packaging materials
If you want more beauty in packaging design - rhinestones, shine and gloss, then luxury and mass market perfumes are ideal. After all, as we have already noted, the main task of such manufacturers is to appease the buyer with a beautiful wrapper.
Selective perfume manufacturers care about the inner content rather than the outer shell. Quite often the packaging of a niche product has a discreet and unattractive appearance, although there are exceptions to this rule. For example, one of the brands - MARTINE MICALLEF sells goods in hand-painted bottles, of course, such a product is more expensive than perfumes in simple packaging.
Production and sales volumes
A new fragrance, say, Nina Ricci, is produced in huge quantities, sometimes it comes to 20,000 packs or more. The goods are delivered to specialized cosmetic stores and large hypermarkets.
With regard to selective products, the volume of manufacture is closely related to how many components are supposed to be used. If raw materials are used in the course of production, which are available in limited quantities, then only a few vials can be produced. Therefore, some types of perfumes gather around them queues of customers.
Places of sale
If you are interested in the possibility of purchasing a selective perfume and go to a hypermarket or to a nearby store, then, most likely, we have to disappoint you. It is quite difficult to find niche perfume brands in a network of traditional stores, but going to boutiques with selective products, you can easily find the desired option. What are these places of sale where it is possible to buy perfumes of this class? This is a kind of caste among all the distribution points of cosmetics.
Usually, these stores do not have a large number of people, and you are unlikely to ever see lines in them. In addition, in such shops you will not find any promotions or lucrative offers. Although some stores make an exception and offer customers as a gift items from the bath collection of the same brand that was chosen in fact. Usually, a personal relationship of trust develops between the owner of the boutique and the client.
Advice!Do not be afraid to enter such shops, because if you have a desire to "touch" the world of exquisite perfumery, this opportunity is the best.
Price range of goods
The cost is different, it depends directly on the raw materials and the rarity of the ingredients, while the price of mass market perfumes is determined by the costs of packaging and brand promotion. The price range of selective perfumery has significant fluctuations, sometimes you can find products costing less than 20 rubles for a volume of 20 ml, but this is not much money, although for the same amount you can buy 50-100 ml of the advertised product. What to give preference to is up to you.
If we consider the formation of the price of ordinary perfumery, then it can be noted that about 60% of the total cost the buyer pays for advertising, namely for the fact that famous stars and PR agencies took part in it. About 30% of the cost is paid for packaging products, for the work of creators, and only 10% of the cost depends on raw materials.
Is the game worth the candle?
Many buyers are worried about whether it makes sense to spend money on selective perfumery, or whether it is possible to get by with the mass market class. In principle, they can be understood, because the purchase of such perfumery is not a cheap pleasure. Nevertheless, what to choose - everyone decides for himself. The peculiarity also lies in the fact that the fragrances of selective collections may not suit everyone's taste and liking. But some people love something special and do not recognize traditional, well-known scents, so they try to give preference to individual scents.
List of niche perfume brands
It is unrealistic to meet these types of perfumes on the streets, in underground passages or in average stores. They are the best of their kind and are designed for people who are not afraid of new discoveries! So, here are some of the best brands and their fragrances:
- Ombre Mercure, Terry de Gunzburg
The fragrance should be chosen by lovers of violets, because this particular flower is felt in the top notes. Closing your eyes, you can imagine that you are in a kind of garden, strewn with violets of different colors and sizes. The middle notes are iris, violet, rose, ylang-ylang and jasmine. The base notes of this perfume include sandalwood, vanilla, patchouli and benzoin.
Despite the tenderness and fragility of the violet flower, this fragrance cannot be called light. It is suitable for purposeful women who know what they want out of life. The luxury and longevity of the scent create an unforgettable sillage. Some men point out that Ombre Mercure can be considered a unisex scent, since it opens up no worse on the male body.
- This is Not a Pipe, Demeter
The name of the fragrance comes from the painting of the same name by the Belgian artist Rene Magritte "This is not a pipe". The canvas depicts a smoking pipe, and below - the inscription-opposition "This is not a pipe." An image of an object is not yet an object. So it is with spirits. The main notes in them can be heard wood and tobacco, but not everything is so simple. As it unfolds, the aroma brings fruity notes to the surface. Prunes are heard especially well.
It is not for nothing that this perfume belongs to the niche, since real fans of tobacco aromas will be able to appreciate it. It is recommended for women in winter, for men it reveals well all year round.
- Vol d'Hirondelle, LM Parfums
The name of the perfume "Flight of the Swallow" has nothing to do with filling the bottle. This woody aromatic scent is considered unisex as its ingredients are suitable for both men and women.
The multifaceted composition consists of top notes of ripe citrus fruits, mandarin, Paraguayan petitgrain, bergamot and rosewood are clearly heard. Heart notes are revealed with jasmine, orange and spices. The composition ends with musky notes and vetiver.
- Dzhari, Phaedon
If oriental tales had a flavor, it would be Dzhari. It opens with notes of date, tonka bean, soil, red wine, sandalwood, white cedar and cashmeran. Unlike many other oriental scents, it is not overly sweet or cloying. On the contrary, its finesse is characterized by light astringency and spiciness. In cold weather it can warm with its warmth and comfort.
Created by the hands of perfume dreamers, these fragrances will impress true gourmets. The listed brands are the most famous and, based on the analysis of the best products, recognized by the market leaders.
Brands in the Ile de Beaute chain
Ile de Bote is a large chain of stores for people who want to look beautiful and feel great.
- Escentric molecules- in the network, this category of goods is the most affordable and pleasant in flavor. Today there are 8 fragrances of this line. The concept of this perfume brand is to give each perfume user a sense of individuality. The secret is that on each person the aromas are revealed differently.
An unexpected result can be achieved by applying several Escentric Molecules fragrances to the skin at the same time. Alternating combinations and dosages, you can wear a new train every day.
- « Tom Ford"- this women's perfume is the second in terms of popularity, which has won thanks to its 100% exclusive scent. Their collection includes more than 60 different perfumes, the first of which was Black Orchid. Black Orchid, like the rest of the brand's fragrances, belongs to the classic sounds. It is based on woody notes, spicy aromas and incense.
- Montale- the luxurious "sound" of aromas is designed to please every woman who is not afraid of new sensations. True connoisseurs of luxury should be interested in the fact that the founder of the brand Pierre Montal has created several exclusive fragrances for the Crown Prince of Saudi Arabia based on the precious oud tree. Montale is always based on unique ingredients and very expensive materials, which makes each brand's perfume truly exclusive.
Niche perfumery L'Etoile
The cosmetics of this store are known to many women, because on the counters in L'Etoile you can find everything that a modern woman needs to take care of herself.
It turns out that the L'Etoile chain of stores provides consumers with products from niche perfume brands. Extraordinary compositions, non-trivial approach to "sound" - all this will delight any buyer who wants to create an individual image. Each fragrance from the presented bottles embodies the most beautiful natural elements. Every female wants to stand out from the crowd, and her scent can influence those around her. Therefore, we will pay special attention to niche brands.
- Fragrances Jean Francois deserve special attention, because its line is a combination of indescribable notes and incredible emotions. The perfumer has never focused on meeting the needs of the general public and was engaged in the manufacture of original compositions intended for a narrow circle of consumers.
- Annik Güthal... Unusual combinations of ingredients and a favorable "sound" of notes for all occasions - these are the features that distinguish the perfume of this master.
Italian brands
There is an opinion that Paris is the capital of fashion, but Italy is exactly the country in which the most beautiful brands were born. Here is some of them:
- XERJOFF
Pay attention to this brand's fragrance Casamorati 1888 Lira Xerjof. The recipe for this perfume has not changed since 1888. The woman, from whom the sensual trail of lavender and orange breathes, will not be left without male attention. Cinnamon, vanilla, musk and caramel are responsible for the spicy side of the fragrance. The combination of warm spices and citrus freshness is truly delightful.
- AQUA DI PARMA
In 2016, a new fragrance from this niche brand, Peonia Nobile, was released. It should be chosen by lovers of peony. The floral composition is supported by geraniums, Turkish rose and white freesia, with notes of raspberry, black pepper, patchouli and musk. Light and elegant perfume with peppercorns.
A correctly chosen perfume is a guarantee of self-confidence and good mood.
Perfumery and eau de toilette waters sold in cosmetics stores such as Rive Gauche, Girlfriend or L'Etoile are not always liked by women. Often, certain notes are lacking: refined ylang-ylang, juicy tangerine or barely perceptible bergamot. A niche or selective perfumery industry has been created specifically to provide fragrances with new colors. It is definitely worth paying attention to!
Selective perfumery is a whole industry that produces fragrances in small editions of 400-500 items. Such batches are not delivered to all cosmetics stores.
The peculiarity of this perfumery is that it combines a variety of notes of aromas, the number of which is increased many times compared to cheaper counterparts. For example, one bottle can combine both notes of sparkling champagne and notes of a tranquil orchid.
More about the niche in perfumery - in the video:
Which companies produce niche perfumery?
There are relatively few such manufacturing companies, and they are not represented in all cosmetics stores.
- Ajmal;
- Amouage;
- Atelier Cologne;
- Beautiful Mind;
- Burdin;
- Byredo;
- Comme Des Garcons;
- Diptyque;
- Escentric Molecules;
- Eutopie;
- Frederic Malle;
- Kinski;
- Maison Francis Kurkdjan;
- Mancera;
- Molinard;
- Montale;
- Nasomatto;
- Nomenclature;
- Roads;
- Serge Lutens;
- Shaik;
- Sospiro;
- Starck;
- The Merchant of Venice;
- Tiziana Terenzi;
- V Canto;
- Welton London;
- Xerjoff.
It is amazing that there are no such world famous brands as Dior, Chanel, Lancome, Estee Lauder, Carolina Herrera and others. A logical question is brewing: "Why?" The answer is simple: Dior gave rise to niche perfumery in the 80s of the XX century, but the average circulation of luxury cosmetics companies is 4000-5000 copies, while manufacturers of selective perfumery stick to 400.
Nevertheless, it is the cult fragrance Dior Poison that is the founder of the niche perfumery industry.
What do all the fragrances in niche perfumery have in common?
So what are the pros and cons of niche perfumery?
Advantages:
- a huge selection of aromas for every taste and color;
- high-quality packaging;
- economical consumption;
- the aromas are very persistent and always develop in different ways;
- the aroma is multifaceted due to the competent combination of certain notes, and each person feels something special.
Disadvantages:
- high price (5-7 thousand rubles on average);
- not all stores are sold.
Top-rated niche perfumery for women.
Comme des Garcons Olfactory Library Series 2 Red Palisander Eau de Toilette.
When creating their fragrances, Comme Des Garcons is inspired, first of all, by the culture of Japan.
The red color of Buddhist temples, the gates leading to them is the color of serenity, tranquility, peace among the Japanese.
Comme des Garcons Olfactory Library Series 2 Red Palisander Eau de Toilette
The main concept of this fragrance is notes of everything that is red in nature. Hot red spices, sweet and sour red fruits, mesmerizing red flowers, subtle mahogany aroma - these are the notes that can be recognized in this series.
The main feature of Series 2 is the harmonious, but at the same time, mysterious combination of two truly royal trees, namely the Brazilian front garden and the giant sequoia.
This creates a unique, pleasant and multifaceted woody scent that you want to enjoy over and over again.
Average price: 6,000 rubles.
Nasomatto Baraonda Parfum.
This Italian scent is created especially for those who are crazy about the heady aroma of the best whiskeys. Alessandro Galtieri is the perfumer who created this sensual and mysterious scent.
Nasomatto Baraonda Parfum
Some people point out that such a niche perfumery can be compared to art: any story can be conveyed without words, but in a more sophisticated, aromatic language not understood by everyone.
And rightly so: Nasomatto Baraonda comes from Italy, but it is filled with notes of tart nut, dark chocolate and aged whiskey.
This woody scent with a smoky undertone literally sparkles with the luxury of the nuances embedded in it.
Average price: 9,500 rubles.
Comme Des Garcons Gosha Rubchinskiy Eau De Toilette.
A modern youth designer has created an eau de toilette that accurately conveys the whole spirit of the Moscow summer. Youth, freedom, bright sun and entertainment - this is how the capital of Russia Gosha Rubchinsky imagines.
The blood-red packaging of eau de toilette and the classic rounded shape of the bottle make a reference to the standards of the Soviet perfumery industry, as well as the aromas "Krasnaya Moskva" or "Kuznetsky Most".
Particular attention should be paid to the bottle cap: it is made of high quality maple wood. This material is used to make skate boards and the designer is known to be famous for his love of skateboarding.
Comme Des Garcons Gosha Rubchinskiy Eau De Toilette
The composition of this fragrance includes very unusual ingredients:
- heather extract;
- essence of angelica;
- tangerine seed solution;
- extract from blue chamomile;
- essence of styrax;
- extract from Haitian vetiver;
- solution of Indian patchouli.
Therefore, this eau de toilette will have woody and floral notes that will not only bring a summer mood, but also energize and positive.
This fragrance suits cheerful and active people.
Average price: 6,000 rubles.
Molinard Violette Eau De Parfum.
This eau de parfum is released in a beautiful purple color, which immediately makes it clear which ingredient is the main ingredient in this bottle.
The essence of blue iris and velvet violet will help you to indulge in carelessness, joy and fun. An unusual aroma seems to distract from everyday worries: refined notes in it make you plunge into the airy world of dreams and memories.
Molinard Violette Eau De Parfum
Eau de parfum is filled with the following notes:
- blue iris;
- velvet violet;
- white musk;
- tender rose;
- fragrant jasmine;
- refined heliotrope.
It is difficult to attribute this product of niche perfumery to woody or floral aromas, because both those and those notes are present in the bottle.
The combination of woody and floral is beautiful as nothing else, because it gets both a modest and enchanting scent.
Average price: 5000 rubles.
Starck Peau De Soie Eau De Toilette.
The famous French designer Philippe Starck said: “I have always admired female mystery and beauty. My wife is my muse, and I am always inspired by her. I know that I will never understand women, that a great feeling arises between a man and a woman according to some paradoxical, unknown laws. You can only experience the joy of this feeling, arising in the inexplicable abyss of human emotions, only by fully trusting and abandoning your principles, be it femininity or masculinity. "
This quote was the inspiration for Starck Peau De Soie perfumer Dominique Ropion. He is famous for his ability to combine the incongruous, to create harmonious images of the opposite in style and mood of fragrances. His creations, including this eau de toilette, are the fruit of sparkling imagination and incredible skill.
Starck Peau De Soie Eau De Toilette
This eau de toilette is not just a pleasant scent that can add attractiveness to a woman. First of all, it is the quintessence, revealing the whole essence of the female mysterious nature, conveying all those secrets that arise at the bipolar level between a man and a woman.
Average price: 5500 rubles.
Escentric Molecules Molecule 04 Сased Eau De Toilette Travel Size.
This exciting scent can truly be called something unearthly. Sandalwood is the flagship of Escentric Molecules 04.
The structure and sensations from the use of this fragrance are as follows: an ocean of liquid metal, be it mercury or bromine, painted in all colors of the rainbow, pours its freshness and monotonous, cold beauty over and over again. The ninth wave in this combination is sandalwood, or javanol, which adds to the cold nature of such metals a wave of sexuality, ecstasy and pleasure.
Escentric Molecules Molecule 04 Сased Eau De Toilette Travel Size
This effect is achieved due to a special sandalwood molecule with an explosive hypnotic effect, which is correctly used in eau de parfum.
This fragrance is popular in the perfumery industry precisely because of its cold versatility.
Average price: 7,500 rubles.
Nomenclature Effloresce Eau De Parfum.
This fragrance, placed in a cone-shaped bottle with an engraved chemical formula of some substance and the word nomenclature, will evoke the scent of a holiday in Italy on the island of Sicily. There is a feeling as if the fruits from the Garden of Eden enchant with their refined aroma and beauty.
This fragrance is based on notes of delicate jasmine, bright orange tree and serene floating leaves, sparkling bergamot and juicy osmanth. Ripe apricot and fragrant tuberose, or tuberous polyantes, complete this image.
Nomenclature Effloresce Eau De Parfum
Such a harmonious, bold combination charges with positive emotions and cheers everyone up.
The scent of an incredible paradise is contained and multi-faceted in this bottle of eau de parfum.
Average price: 10,000 rubles.
Welton London Oud Inspiration Eau De Parfum.
This eau de parfum combines ingredients that bring woody notes into an enchanting atmosphere. Perfectly complemented by notes of explosive citrus and silk cashmere.
Fragrant amber, calm sage, serene wormwood and white musk add oriental flavor to the perfumery water with a certain spice that comes in handy here as never before.
Welton London Oud Inspiration Eau De Parfum
Added to this are the sweet notes of ripe almonds and real chocolate with a high cocoa content.
It creates a seductive, enticing and energizing oriental scent.
The woody note of eau de parfum is created by fragrant alpine cedar.
Ingredients such as cardamom and juicy lemon are also present.
This excellent scent with oriental notes is suitable for both everyday use and social events.
Average price: 21,000 rubles.
Eutopie No.10 Eau de Parfum.
The perfumer of this Eutopie collection, Elodie Polle, was inspired by the cultures of the West and the East.
It was in her interests to combine two completely opposite mentality, inspiring the spirit of travel to different countries. The idea was great, and soon this enchanting fragrance was released.
The source of inspiration for Elodie was one of the most ancient cities of Uzbekistan, Samarkand, famous for its most important role in the exploitation of the Great Silk Road. One of the main treasures of these cities lies in the priceless historical artifacts left behind by the ancient world civilizations.
The main motive in this eau de parfum is the aroma of meditation, contemplation among the spreading trees of the East, Asia, India and Tibet, enchanting with its multifaceted notes.
Eutopie No.10 Eau de Parfum
The abundance of woody notes seems to be diffused over time, conveying more and more new aromas every minute.
It contains ingredients such as delicate geranium, spicy saffron and selfless incense, aromatic pink rose, oriental spices and soft, velvety amber. Such a bold and harmonious combination of oriental and western scents creates a unique image with a deep, bottomless trail.
This eau de parfum will evoke the feeling of traveling on a caravan through the endless deserts under the scorching sun.
Average price: 12,000 rubles.
Comme Des Garcons Grace by Grace Coddington Eau De Toilette.
This fragrance was created with Grace Coddington, Creative Director of VOGUE.
She is a very bright and extraordinary personality, educated in almost all spheres, takes part in fashion shows and conferences and even takes part in photo shoots for other American magazines. This woman is crazy about various aromas of a pink rose and has always used perfumes with such notes, and it was decided to create her own, ideal, unsurpassed, perfect rose.
The interesting design of the bottle of eau de parfum is due to the fact that Grace is very fond of her two cats (this is indicated by the cap of the bottle in the form of a cat's head). And the soft pink content certainly speaks of love for a pink rose.
It is dominated by notes of fresh citrus, refined bergamot extract, cooling mint, unusual basil leaves, as well as the aroma of white musk, amber, Haitian vetiver.
All this is complemented by spicy notes of pink pepper and cardamom.
Comme Des Garcons Grace by Grace Coddington Eau De Toilette
When this product is applied to a niche perfumery, the following notes are subsequently revealed:
- Moroccan rose;
- peach flower;
- sophisticated freesia.
This floral scent will fill any day with humble but sparkling joy and energize the whole day.
Average price: 6,000 rubles.
Molinard Habanita La Cologne.
This cologne is iconic in the Molinard company, because it is here that a tribute to the history and traditions of perfumery is paid.
You should immediately pay attention to an interesting bottle. It depicts in a sculptural image of angels talking to each other. The bottle is engraved with Habanita La Cologne Molinard in imitation of works of art, where delicate creamy white and red with silver are skillfully combined.
This feminine scent contains an energizing sensuality, undoubted audacity and a mesmerizing trail of carelessness. Full of energy, raging, burning - this is how this product of niche perfumery can be characterized.
The following notes are present here: calm bergamot, nutmeg with a wonderful aroma, explosive lemon, blossoming rose, sensual violet, serene rosewood, barely perceptible ylang-ylang, rare oak moss, Haitian vetiver, velvet amber, high-quality mountain cedar.
The scent is incredibly sophisticated and makes you instinctively enjoy it over and over again.
Average price: 5700 rubles.
Molinard Habanita La Cologne
How to make the right choice?
The choice of scent should be treated with care and soul.
The selected notes, present in the copy, will fill every day with positive emotions, remind of something important, or simply give pleasure. It doesn't matter if it will be a scent with a combination of notes of fragrant lilac and liquid cherry along with pineapple or an aroma with notes of crispy cranberries, juicy passionfruit and ripe strawberries.
The girl who has chosen this fragrance will enjoy it day by day.
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